The genre I have chosen is pop music. The most popular pop music magazine is Top Of The Pops. The fonts used on the front cover are mostly modern and sans serif in large font sizes and bright colours. The suitability of the type face creates a sense of femininity as the font is curved, compared to a masculine font which would be blocked or square. The main sources of colour used for the fonts are pink and yellow, these are very eye catching colours and draw in interest. This suggests it's informality, the context and the audience it appeals to.
I predict the target audience is young girls, roughly between the ages of 9 and 13. I think this because all the features on the front cover are linked to girls interests. For example; all the images are of boys that girls of that age group like. Also, the use of pink, as this is a popular colour associated with young girls. I carried out some research to ascertain the gender of the readers, statistics show that the number of females that buy the magazine is 116,000 compared to 66,000 males.
The brand logo 'Top Of The Pops' is in a 'funky' curved bubble writing font. The logo is so established that an image can cover some of it and it's still easily identified.
The text is kept to a minimum but because the fonts are large it creates a big impact. The language used is also aimed at that age group. For example; 'OMG' 'Eeew' 'CUTE!' wouldn't be used on the front cover of a magazine aimed at older teens or adults.
The main image on the front cover is of the 'Jonas Brothers' who are very popular internationally and appeal to a young audience. They have released music in the charts and starred in the majorly talked about Disney movie 'Camp Rock'. This is why it is a very appropriate image for the front cover and will have no trouble in selling. The image of the Jonas Brothers is a medium shot, they are face on and have direct eye contact with the audience. This is important as the reader shares an immediate connection with the image from the first glance.
The main cells are by each side of the focus image and underneath it. The images and text used on the main cells are enticing but not very revealing, therefore the reader wants to find out more. Also, the colours and fonts are similar in each main cell but have obvious differences, this gives a busy impact which creates the effect of thinking there is lots of information inside the magazine. They are the second thing the reader looks at after the main flash.
The main flash stretches across the middle of the page. The words 'Jonas Brothers' are the largest font size on the page and particularly stand out because it's bright yellow text on a pink background. The use of hearts almost imitates a young girls diary or doodles. The main flash is the most eye catching feature on the front page and this because the Jonas Brothers have a huge fan base who will immediately pick up the magazine.
Other information present:
- In a small font above the title is the website for the magazine.
- There is a white strip along the bottom of the page, underneath the main cells, it shows the bar code, issue number, date and price. These are must have features on a magazine, even though the readers attention is drawn to them last because of where they're placed and the font size.
- In the top left hand corner is the BBC logo, which is immediately recognisable and associated with Top Of The Pops.
- The magazine contains 42 pages in total.
No comments:
Post a Comment